With falling sales and new boss Allan Leighton saying the turnaround 'could take 3-5 years', what does the Leeds-based ...

Asda has unveiled 4,000 price cuts and a heavyweight marketing push - but its discounter price match scheme has been dropped ...

Asda has kicked off the year no retailer wants to, with its worst Christmas since 2015 and a redundancy round.

The scheme - which matches the price of certain items with Aldi and Lidl or makes them cheaper than - has been scrapped to ...

British supermarket group Asda on Thursday launched a major round of price cuts, with "a significant investment" its new boss ...

Asda chair Allan Leighton has restarted the supermarket’s search for a new chief executive following a failed effort by his ...

Asda boss Allan Leighton is to launch the supermarket’s biggest Rollback price cuts campaign for years next week, as its ...

Asda has confirmed that it will slash the price of nearly 4,000 products at over 1,2000 stores from today (January 30).

Asda has reinstated its Rollback promotion, reducing prices on over 4,000 products both in-store and online by an average of 25%. The promotional pricing strategy offers certain products at a lower ...

Asda has ended its Aldi and Lidl price match scheme, just a year after launching, as the supermarket focuses on its own ...

Asda said it would roll out its own price cuts campaign with the new boss keen not to "dance to the tune of the discounters".

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