Arthur Sadoun responded to the proposed mega-deal in a video to staff, a week after Snoop Dogg declared Publicis the world’s ...

The savings platform marks a major milestone for OSB and Publicis Sapient on their five-year journey to build a greenfield ...

True, the incoming Trump administration is worrying marketers with hints that it may curb pharmaceutical advertising (which ...

PUBLICIS GROUPE ANNOUNCES GLOBAL EXPANSION OF LEPUBAcclaimed creative network to strategically launch in key markets; ...

Accenture and Anomaly execs join LePub’s leadership team, with Heineken and Barilla as the New York office’s founding clients ...

The $13.25 billion acquisition by the ad holding company Omnicom of Interpublic Group has industry insiders speculating about ...

Two of global advertising's "Big Four" are setting their rivalry aside in a multibillion-dollar stock-for-stock deal.

Sadoun said new holding company 'will require every leader to be focused internally on integration'.

The deal to create the world's biggest ad-agency company reflects a challenged sector and the importance of scale, data, and ...

In the race to be Top Dogg, Snoop hands Gold to PublicisAs Publicis Groupe ends the year in pole position to be the largest ...

In prior holiday seasons, Mars United execs offered AdExchanger end-of-year commerce perspectives as a rare bird in the ...

Publicis outperforms its agency holding company rivals because of three primary factors: technology strategy, leadership and ...