For Matt O'Leary and Pat Schiavone, P415 was just another assignment. To their bosses in Dearborn, though, P415 -- the internal codename for the 2009 Ford F-150 -- was almost certainly the Ford Motor ...
The American automotive landscape isn't just about SUVs and sedans — pickup trucks make up a massive part of it. According to the Global Market Insights report, the U.S. pickup truck market was valued ...