Stand up paddleboarding (SUP) has quickly become a popular water sport almost anyone can do. Not sure which board to pick? We've got you covered. If you'd rather make your own paddleboard, check out ...

Here’s a handful of companies that are putting the planet first with sustainable practices to make SUP boards you can feel good about riding. Exploring the earth without harming it on the BIC Earth ...

In a big move in the SUP industry, BIC Sport has acquired the “worldwide rights to operate, market and sell SIC” standup products. BIC Sport (France) reaches agreement with FLOW Sports, Inc. (USA) for ...

LONDON--(BUSINESS WIRE)--Technavio has been monitoring the stand-up paddleboard market and it is poised to grow by USD 111 million during 2019-2023, progressing at a CAGR of almost 7% during the ...