When it comes to dropping fishing lure names, the Rapala moniker is one every angler knows. A staple in tackle boxes across North America and the world, Rapala is the true originator when it comes to ...
More than 80 years ago on the pristine waters of Lake Päijänne in Finland, a fisherman named Lauri watched from his boat as large predatory fish attacked schools of minnows. Time after time, he ...
The story of what probably is the world's No. 1-fished lure began nearly 80 years ago with a simple observation by Finnish angler Lauri Rapala. In 1936, while fishing the waters of Finland's Lake ...
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