This story was originally published on Marketing Dive. To receive daily news and insights, subscribe to our free daily Marketing Dive newsletter. DraftKings is strengthening its foothold in sports ...

Ahead of a Dec. 1 Missouri launch, sportsbooks are hoping to lure in new customers with promos offering bonus bets if they ...

You’ve got to know when to hold ‘em. Know when to fold ‘em. Know when to walk away. And if you’re the two golfers in the latest DraftKings ad, you’ve got to know when to run. Among the scenes in ...

The NBA, WNBA, and MLB all returned to play in the last two weeks. And if you’ve watched any of the games live, you’ve surely noticed: DraftKings and FanDuel ads are back on television in ...

COLUMBUS, Ohio — DraftKings sportsbook could face a $350,000 fine after it was accused of mailing advertisements to people under 21. The Ohio Casino Control Commission announced Friday that it is ...

After being absent from advertising in the Super Bowl for more than 30 years due to InBev/Anheuser Busch’s past exclusive contract with the NFL, Molson Coors is returning with a spot featuring two ...

DraftKings Sportsbook and Molson Coors have teamed up to offer the biggest prize fund in history for a free-to-play pool. This High Stakes Beer Ad Free Pool is available to all DraftKings users, ...