The Right Tree” tells the story of how the home improvement retailer helps families find their perfect tree and is ...

Yesterday brought us the story of a potential politically-charged boycott effort about to hit home improvement giant Home ...

If you buy something through links on our site, Mashable may earn an affiliate commission. Credit: Kevin Carter/ Black Friday ...

Hi readers, this is James Hercher, AdExchanger senior editor, with the weekly Commerce Media dispatch. Today, I’m doing a deep-dive Q&A with Melanie Babcock, who’s been at The Home Depot for almost 10 ...

NEW YORK — Home Depot continues to expand the capabilities of its retail media network as the channel surges amid investment from competitors in the retail vertical and beyond. The home improvement ...

Seriously, guys. Enough with the ROAS (return on ad spend) obsession. It’s time for a smarter approach to measurement that focuses on more than short-term outcomes, says Melanie Babcock-Brown, VP of ...

Home Depot’s early Black Friday sale starts Nov. 5. Get up to 60% off power tools, holiday decor, appliances and more from ...