The “Ice Bucket Challenge,” a viral fundraising campaign that raised millions for ALS research in 2014, has been reimagined by students at the University of South Carolina to tackle a new issue: ...

Remember the viral “Ice Bucket Challenge” of 2014? More than a decade later, it’s back—but this time, the focus is mental health. If you were living under a rock in 2014, the challenge involved ...

The Ice Bucket Challenge is back. The challenge that splashed through social media in 2014 as people all over the world dumped buckets of ice water on their head to raise money and awareness for ALS ...

Ice baths are like Marmite in the wellness world. Supporters swear by daily dips for a range of mental and physical health benefits, while naysayers claim the perks of cold water therapy are overhyped ...

People are doing the Ice Bucket Challenge again, but this time people are taking the cold plunge to raise money for a new cause. The 2014 viral challenge has returned, brought back by students from ...

A challenge that took social media by storm over a decade ago is back, except this time around it's in support of another cause. The ice bucket challenge has been reimagined with donations going ...

The trend that dominated social media a decade ago — and raised millions for A.L.S. research — has been reborn as a vehicle to raise mental health awareness. By Madison Malone Kircher Is it déjà vu or ...

I’ve always been afraid of ice baths. But facing the fear seems unavoidable, especially if your FYP is anything like mine, you’ve likely seen people dipping in buckets of water at sub-zero temperature ...

Exploring the physical and mental effects of an ice bath, from shock to endurance. Andrew Hastie quits shadow cabinet, citing disagreement over immigration policy Sad update in outback search for ...

GARDNERS, Pa. (AP) — Sam Cooper had just trekked 7 miles through a rain-sodden stretch of the Appalachian Trail when he sat down outside a little country store in Pennsylvania to take on its ice cream ...