Their original React series will still live on the main Fine Bros channel with new updates, but the new React-specific channel will branch out into new categories ripe for reaction-style content, as ...

Electric Monster Media, a newly formed digital media roll-up company, has acquired React Media, whose popular YouTube franchises built around reaction videos include React, People vs. Food (formerly ...

YouTubers hit back at Fine Bros’ attempt to trademark word over fears that the pair are trying to seize entire concept of the reaction video format An attempt to trademark the word “react” has ended ...