Jill Koch, SVP of Brand Management and Marketing at Sanrio Inc., tells PEOPLE about the roll out and what fans can expect It's time to meet some of Hello Kitty's closest pals! Sanrio is introducing ...

When most people hear the word Sanrio, Hello Kitty instantly comes to mind. Those who are slightly more familiar with the Japanese entertainment company may be aware of other Sanrio side characters, ...

Over its long and illustrious history, Sanrio and its roster of artists have created loads of different mascots. What makes Sanrio's mascots stand out is the firm's dedication to giving each character ...

Add Yahoo as a preferred source to see more of our stories on Google. About the poll: The poll for the 2023 Sanrio Character Awards, which was conducted from April 11 until May 26, saw over 450 ...

In 2025, Pompompurin ended Cinnamoroll's five-year streak by being voted the Sanrio fan favorite sanrio Sanrio fans can choose their favorite of 90 featured characters in the brand's annual ...

Sanrio is responsible for making some of the cutest mascots the world has ever seen, and there is no denying it. From Hello Kitty to Kuromi and even Tuxedo Sam, the brand has a monopoly on kawaii ...

The brand is sharing their new lineup exclusively with PEOPLE It's time to meet some of Hello Kitty's closest pals! Sanrio is introducing new characters to the U.S. market in 2026, sharing the first ...