The LEGO Group and Hasbro are creating the first combined fully-transforming LEGO Transformers line, beginning with Optimus Prime. This is the first time Hasbro and LEGO have worked together, in what ...

Age of the Primes toys are releasing in 2026, with these capped off by a mammoth action figure from a Beast Wars anime.

Less than a year ago, Transformers fans’ mouths stood agape when Hasbro and Robosen Robotics revealed an absolutely amazing, fully programmable, 19-inch tall Optimus Prime figure that could transform ...

Long gone are the days of keeping the tiny booklet explaining how to reconfigure your Transformers as Hasbro has revealed the first “Auto-Converting Programmable Advanced Robot” of Transformers fan ...

A new threat has invaded Earth, and it looks like Autobots and Deceptions are putting their own war on hold with Transformers: Reactivate. Reactivate is an upcoming multiplayer online action game that ...

During last night's Kids' Choice Awards, Paramount Pictures debuted the first clip from Transformers One, the upcoming animated origin story exploring the one-time friendship between Optimus Prime and ...

“Freedom is the right of all sentient beings” reads the quote from the original Optimus Prime’s bio cards, a sentiment without which we wouldn’t be here today, leaving him off of a list of the best ...

This time around, it comes with a massive surprise, an all-new trailer that could simultaneously transform the leader of the Autobot faction. As per a news story by The Verge, the self-transforming ...

It’s widely known that Lego is a wonderful product but sometimes it really impresses with its innovation. Case in point its latest kit, a 13.5-inch tall Optimus Prime which actually transforms into a ...

Hasbro's latest Optimus Prime toy can transform from Truck to Robot on its own, and it was made possible with the toy company's collaboration with Robosen. The popular 90s toy has come to life, ...