LaVar Ball's Big Baller Brand on Thursday unveiled the ZO2 shoe line that he designed for his sonLonzo,with the main pair debuting at $495 on the company's website. A Lonzo Ball-autographed pair of ...

"My thoughts are, execute properly" - When Kobe reacted to Lonzo's decision to rock his own shoe rather than join a top shoe brand originally appeared on Basketball Network. Lonzo Ball was one of the ...

Lonzo Ball's debut signature shoe, the Big Baller Brand ZO2 Prime Remix, has finally arrived after six months of anticipation. Much has changed since the initial unveiling of the infamously priced ...

Zach Smith, Ohio State's wide receivers coach, thinks Lavar Ball stole his logo for his new ZO2 shoes.