Q2 2025 Management View CEO Sean E. Brynjelsen stated that "it was another record quarter for the company" and described 2025 ...

This week brings the launch of a fresh rolling carry-on tote from Hulken, a Lego recreation of an Italian Riviera and an ...

CNN Underscored editors have a front seat for new product launches, so The Watch List is our collection of coming-soon standouts that are too good to keep to ourselves.

I previewed GPT-5 before the launch and pretty much everything that we expected was announced. Below, I will talk about what ...

Selena Gomez commanded the spotlight as she unveiled her latest product, captivating onlookers with her glamorous appearance ...

Q2 2025 Management View CEO George Arison stated that Grindr delivered another strong quarter, noting "2025 is about accelerating execution towards our long-term vision, including the launch of ...

If your product doesn’t require a token to function, focus on achieving product-market fit (PMF) first. Launching a token too ...

A product launch can generate new partnerships or business relationships. If your company is a startup, a successful product launch can lead to larger companies making offers to acquire your company.

So you have a great idea for a new product or service. Congratulations! You’ve taken a major step, but you’re still a long ...

Your hard work doesn't stop once your product launches. To successfully take a product to market, you need to plan for six months pre-launch and six months (or longer) post-launch.

A product launch strategy defines several stages of the launch including development, internal testing, external testing, objective and goal setting, positioning, excitement building and event timing.

For example, months before a product launch, planning teams will begin running forecasts, prepare dummy SKUs (a placeholder for the actual product SKUs) and work with purchasing teams to convert ...