The best Christmas adverts of all time bottle the holiday spirit, bringing a wave of timeless festive nostalgia. While ...

The first John Lewis Christmas ad to use the Elton John classic Your Song – albeit covered here by Ellie Goulding – features ...

With Halloween out of the door, the annual launch of the John Lewis Christmas advert heralds the start of the festive season for many people. First launched in 2007, the ad has usually attracted a lot ...

John Lewis, Marks and Spencer’s, Sainsbury’s, and Asda are among the big names bidding to have you reach for your tissues (and maybe wallet) with their mini-movies. It’s a tried and tested Christmas ...

As the weather turns colder in the aftermath of spooky season it can only mean one thing: Christmas is officially on the way. Before Mariah Carey and Wham! start dominating the airwaves, our TV ...

Every year since 1995, the Coca-Cola Christmas advert has been a signal for many that the festive period is well underway - and for the 15th year in a row, the famous vehicle will tour the UK ...

Like horses that have bolted, most of the Christmas adverts – John Lewis, Sainsbury’s, M&S – had already arrived before ...

University of Westminster provides funding as a member of The Conversation UK. This Christmas, major brands in the UK are spending more than £10 billion on advertising. And to justify the big spend, ...