Posnanski succeeds MediaSense co-founder Graham Brown as he graduates to the role of executive chairman after more than 15 ...
Volvo has shortlisted WPP, IPG and Publicis in its global media review. The process is being run by MediaSense and spans a ...
Publicis Groupe stole the spotlight at Campaign’s inaugural Southeast Asia Agency of the Year Awards gala in Jakarta, with ...
Check out the complete winners list from Campaign's inaugural event in Jakarta, featuring several Southeast Asian regional ...
Following reports on declines in performance media earnings, Campaign explores what strategies marketers can employ to ...
Consumer goods companies are preparing for a potential slowdown in sales as price-sensitive consumers reduce non-essential ...
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Campaign Asia-Pacific announces its 12th annual Women to Watch, highlighting exceptional leaders and diverse talent powering ...
Dentsu's Carat jumps the most in positioning, WPP's Mindshare sees the biggest fall, while Omnicom's PHD retains the overall ...
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Make no mistake: In the annals of brand miscalculations, Jaguar's recent rebranding effort is a particularly egregious case of self-sabotage. This isn’t just a marketing misstep—it’s a self-inflicted ...