Gurugram is set to introduce a fresh set of anti-pollution measures from November 5, including a temporary halt to outdoor construction and demolition activities and a 50% work-from-home requirement ...

India leads all six markets surveyed in expected event and sponsorship investments, while 81% of marketers rate influencer and creator content as highly effective, highlighting a shift towards ...

Meesho narrowed its net loss by 68 percent to Rs 132 crore in Q2 FY27, driven by stronger logistics efficiencies and higher marketplace revenue.

The initiative allocates around 40% of the campaign budget towards reach, as the consumer electrical brand looks to tap AI-led conversations for product discovery and brand engagement.

The reported workforce reduction comes as CEO Josh D’Amaro asks managers to identify opportunities for annual cost savings of around 20%, with the company looking to redirect investments towards ...

Marico increased advertising and promotion expenditure by 44% in Q2 FY27, even as EBITDA margins expanded, with investments directed towards core brands, shampoos, Amla hair oil and its expanding ...

The changes affect senior positions across corporate communications, media relations, public affairs, internal communications, events and corporate social responsibility ...

Schwenger takes charge of Omnicom Health’s marketing agencies as the group looks to accelerate growth, deepen client integration and expand the use of AI across healthcare marketing.

Tata Starbucks appointed TBWA\Lintas as its creative agency following a multi-agency pitch to handle brand campaigns, digital ...

Ferrero aims to make India a top 10 global market, driven by rising demand for premium chocolates, strong festive sales, and ...

Zee Entertainment Enterprises Ltd. appointed Tushar Vohra as Chief AI and Transformation Officer. Vohra will lead the company ...

OMD appoints Ellen Griffin as its first Global COO to scale transformative solutions across global markets, leveraging Omni and Omnicom’s cross-functional capabilities to future-proof media, data, and ...