Super Bowl LX between the New England Patriots and Seattle Seahawks boasts star power on the field, in the stands -- and in the commercials. While some fans come for the gridiron action, others tune ...

Super Bowl Sunday is almost here, which means some of the best commercials of the year will soon grace our television screens. Pepsi took direct aim at its biggest competitor with its 2026 Super Bowl ...

50 Cent has a good laugh going through his DoorDash items, as they -- and he -- deliver more than beef. In the aftermath of every Super Bowl, we talk about the game and the halftime show, but we’re ...

Julie Wolfson is a writer and arts educator living Los Angeles who focuses on telling stories about the creative process. She has covered the world of coffee visiting farms, roasteries, and cafes ...

USA TODAY Ad Meter is back for 2026, letting fans vote on the year’s best Super Bowl commercials. Budweiser won back the crown last year with the famed Clydesdales, edging a heartstring-tugging Lay’s ...

From the emotionally manipulative to the occasionally clever, the champions of USA TODAY's Ad Meter competition have pulled almost every lever available. This year figures to be no exception. A look ...

The Super Bowl is the biggest day of the year for professional sports (at least when it comes to viewership). It's also the biggest day of any given year for advertising. Companies spend millions upon ...

Super Bowl 60 week is here! Folks, and you know what that means. Yes, it’s the biggest sporting event in America. But you don’t even have to follow football to get hyped for Super Bowl weekend. Why?

These tear-jerking Super Bowl commercials turned seconds of screen time into national experiences that made millions of viewers reach for tissues between plays. Super Bowl Sunday is all about ...

The cost of a Super Bowl commercial has officially entered jaw-dropping territory. For Super Bowl LX, some 30-second ad slots have reportedly sold for as much as $10 million. That figure marks a new ...

With Super Bowl 60 fast approaching on Feb. 8, we're starting to get a sense of which stars will appear during ad breaks in the action between the New England Patriots and Seattle Seahawks. Companies ...

Brands have been hinting about what they have planned, teasing celebrity cameos and storylines. For some companies, announcing that they’ve purchased ad time is news on its own. Here are the brands ...