Starting July 1, AMC Theatres, the largest cinema chain in the U.S. and Europe, will introduce an additional commercial to ...

AMC Theatres will run an additional ad with the already existing pre-movie commercials and movie trailers, reports confirmed.

WASHINGTON — Moviegoers may have to wait a little longer before movies start at AMC Theatres in the future ... will share the revenue from the new ad spots, according to the Hollywood Reporter.

Starting next month, the theater chain says it will show more advertisements prior to the start of a film. AMC just made a deal with “National Cine-Media” which will allow the ad company to show a ...

AMC Theatres will extend pre-movie ads to 30 minutes, a move that has local moviegoers in El Paso voicing their irritation ...

Movie experts say theater-goers can expect an average of 20-to-30 minutes worth of promos during the pre-show.

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