These formulas offer major staying power—and will leave your complexion looking better than before you applied it.

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OAKLAND, Calif., November 10, 2025--e.l.f. Beauty (NYSE: ELF), the bold disruptor with a kind heart, continues to expand its ...

Get your glow on this holiday season with top-rated illuminators and highlighters that make your skin look radiant, hydrated, ...

Control shine, smooth pores, and brighten makeup with formulas by Fenty Beauty, Westman Atelier, and Givenchy.

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The best Black Friday makeup deals to to expect in 2025 – as well as some early live deals – from brands like Merit and REFY.

If you’re looking to upgrade your beauty routine without spending a lot, e.l.f. Cosmetics, Maybelline and other great picks ...

Welcome to Retail Therapy by Prevention! In this series, our editors provide thoughtful, honest reviews of what we’ve been ...

The best Black Friday makeup deals to to expect in 2025 – as well as some early live deals – from brands like L'Oreal and NYX ...

It might be weeks before Santa sets off, but the excitement of Christmas starts long before December 25 — and beauty Advent ...

The best CC creams for mature skin hide imperfections, moisturize, and have anti-aging benefits. We tested 38 color-correcting creams to find the best for light coverage, sun protection, and more.