Brian Niccol stands to earn $10 million in signing bonuses alone for staying at Starbucks for six months after a "dogged pursuit" to convince him to lead the company. The board’s investment ...

RIVIERA BEACH — Dina Lauro recalled her first time meeting Brian Hiltebeitel nearly two decades ago ... who died Nov. 25 in ...

The company’s fourth-quarter earnings showed a sales decline. Niccol says the plan is working, and many of the major changes happened more recently. Just to name a few examples: Niccol brought ...

The report holds particular significance, as it marks the first earnings announcement under new CEO Brian Niccol, the former chief executive of Chipotle (CMG), who took the helm at the coffee ...

Starbucks' (NASDAQ: SBUX) new CEO Brian Niccol has been rapidly implementing changes within the iconic coffee brand, aiming to get "Back to Starbucks." In short, Niccol believes the key to ...

Starbucks CEO Brian Niccol reaffirmed his commitment to simplifying the coffee chain's menu on Tuesday, revealing plans to cut 30% of its food and beverage offerings. "In the coming months ...

Starbucks CEO Brian Niccol said 30% of the company’s food and beverage items would be eliminated by September as part of its “Back to Starbucks” plan. Starbucks' CEO is shaking up the coffee ...

Call it the "whole paycheck" problem. For Starbucks (SBUX) CEO Brian Niccol to achieve maximum greatness — which would boil down to a sustained turnaround in North America sales by later this ...

Starbucks' Q1 earnings showed a positive start under CEO Brian Niccol, despite continued downward trends in key metrics like comparable sales and operating margins. The "Back to Starbucks ...

The global coffeehouse chain Starbucks will be cutting corporate jobs as CEO Brian Niccol continues to implement changes to bolster lagging sales and improve profitability. Niccol made the ...