Here’s a nice thing from some companies this morning — and it’s got a compelling back story, to boot. Lego this morning announced a new accessibility initiative that will make building instructions ...

Since the LEGO system was introduced in the mid-1950s, the sets of interlocking blocks, figures, and other pieces have been popular with people of all ages (except, maybe, the people who accidentally ...

Lego has made amateur architects out of millions of kids, not to mention their parents. Their sets do have a problem with longevity, though, and it’s not so much that those tiny bricks aren’t durable ...

A paper in the Journal of Marketing Research by Page Moreau of the Wisconsin School of Business and Marit Gundersen Engeset of Buskerud and Vestfold University in Kongsberg, Norway asks a question ...