A homegrown instant messaging app positioned as an alternative to WhatsApp. The app is free, easy-to-use, secure, safe and ‘Made in India.

Arattai, built by Zoho, is an Indian chat and calling app available on Android, iPhone, desktop, and TV. Here’s a step-by-step guide to download, set up, and use it.

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Arattai, India’s homegrown messaging app by Zoho, offers secure calls, media sharing, multi-device support, and a Swadeshi alternative to WhatsApp.

With recent endorsements from Union Minister Dharmendra Pradhan and IT Minister Ashwini Vaishnaw, the app’s rise is part of a broader push for digital sovereignty and homegrown technology. But can ...

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In India’s crowded instant messaging space, dominated for over a decade by WhatsApp, a new name has started to draw attention, Arattai. Meaning “casual chat” in Tamil, Arattai has emerged as a ...

Compare Arattai and WhatsApp on features, privacy, and usability. See how Zoho’s Arattai stacks up against WhatsApp’s massive user base and security options.

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