In 12 campaigns focused on promoting new movie releases in a booming theatrical market, Snapchat drove an average 79% incremental lift in ticket sale conversions, proving a positive investment for ...
Dr. James McCaffrey presents a complete end-to-end demonstration of linear regression with two-way interactions between ...
Back In Business' has found a U.S. linear home on Nickelodeon. It is the latest Netflix animated series to sell its linear ...
NBCUniversal and YouTube TV have announced a “long-term” distribution agreement, ending the threat of a blackout of NBCU ...
Hulu will replace the Star tile on Disney+ in international markets next week, with the company rolling out a refreshed ...
Campaign Middle East on MSN
Leading through digital transformation
"The future belongs to leaders who understand that digital transformation is not a destination but an ongoing journey of ...
SAN JOSE, Calif.— Viewers are increasing their consumption of local TV content according to TiVo's latest report on video ...
Netflix holds No. 1 on the streaming Top 10 for another week as Black Rabbit holds off Paramount's Tulsa King Season 3 ...
The Battle of Jimmy Kimmel is over, but the war between networks and affiliates wages on. Kimmel is once again on the air ...
From Boots and British Airways to Water Babies, we analyze the top picks from ITV and Sky to uncover six trends that prove ...
Kye Pharmaceuticals ("Kye") announced today that Health Canada has approved AGAMREE® (vamorolone) for the treatment of Duchenne Muscular Dystrophy (DMD) in boys age 4 and older.1 This approval – ...
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