IPG’s Acxiom identity layer, and Omnicom’s Flywheel for transactions. In an era of growing ecommerce, this is relevant, ...
Omnicom acquiring Interpublic Group to create global ad behemoth, impacting industry landscape with cost savings and client ...
Omnicom Health Group (OHG) CEO Matt McNally has spent his entire career in the medical marketing industry and helmed numerous ...
According to the WPP-owned media investment firm GroupM, over half of the advertising industry’s $1 trillion revenue is now ...
The Publicis CEO has hit back and had his say on the merger that stole his agency’s thunder last week.
Publicis Groupe CEO Arthur Sadoun has taken a backhand swipe at competitor WPP, currently the largest advertising group in ...
While this merger promises growth, the ad veteran cautions that the companies must avoid missteps from Omnicom’s failed ...
This Thursday, it was revealed, according to a WARN notice filed in California, that IPG Mediabrands plans to lay off 103 ...
S4 Capital head and former WPP chief talks to Campaign about Omnicom-IPG's $30 billion mega-merger—predicting 7,500 job cuts, ...
Publicis Groupe's chief executive Arthur Sadoun has welcomed the announced Omnicom-IPG deal, saying it offers an opportunity ...
Halper Sadeh LLC, an investor rights law firm, is investigating the following companies for potential violations of the federal securities laws and/or breaches of fiduciary duties to shareholders ...
Antitrust regulation has counterintuitively favored the biggest ad industry players. Plus, another streaming service, anyone?