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Jaguar reveals 1st concept car

Business Insider on MSN · 2h

Jaguar's controversial rebrand was 'brilliant' after all, some ad veterans say. Others aren't so sure.

Jaguar's rebrand, culminating in a concept car this week, got rave reviews from some ad industry vets. But its true success will take time to measure.

CNN on MSN · 1d

Jaguar reveals first concept car after controversial rebrand

British luxury automaker Jaguar has revealed its Type 00 concept car, the first glimpse of a new electric vehicle following a controversial rebrand that has divided opinion on social media.

Jaguar reveals 'Type 00' concept car, first under controversial new brand identity

Automakers routinely use concept vehicles to gauge customer interest in designs or show the future directions of vehicles or brands.

1don MSN

Jaguar’s pink, ‘woke’ electric car slammed by Gen Z: ‘What on Earth is Jaguar thinking?’

The EV-only hot wheels are seemingly the latest part of Jaguar’s seemingly “woke” rebranding campaign to win over Gen Z, ...

2d

Alleged Leaked Pics of Jaguar’s New Electric Vehicle Reveal a Car With No Rear Windshield

The bold new future of Jaguar involves chasing trends and grotesque designs.

1d

Jaguar Type 00 labelled 'ugliest vehicle ever' as car enthusiasts give brutal reaction

Jaguar has unveiled the Type 00 luxury electric car as part of its new 'Copy Nothing' branding - but fans have branded the ...

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