"I’m not just an assistant, I’m your new best friend in the digital world," Alexa+ said during an onstage demo on Wednesday.

Amazon.com (AMZN) is introducing Alexa+, the company’s next generation assistant, powered by generative AI. According to the ...

Amazon's new and improved version of Alexa is called Alexa+. The next-generation upgrade is more conversational, can execute ...

Amazon's voice assistant Alexa is getting even better at her job thanks to advances in generative AI -- meet Alexa+.

Amazon on Wednesday unveiled a generative-AI infused Alexa that it says will allow the popular voice assistant to have more personality, check a user's tone and even plan romantic dates.

The US economy is starting to look sluggish, and DOGE's government cuts could be speeding up its slowdown.

Alexa+, Amazon’s revamped version of Alexa was unveiled Wednesday, bringing the popular voice assistant into the artificial ...

In rearchitecting the upgraded Alexa voice assistant, Amazon turned to model mixing to bring agentic capabilities to devices.

NEW YORK - The much-anticipated, top-secret name for Amazon’s new voice assistant proved to be almost the same as the old one - just with a plus sign added.

After more than a decade relegated to a corner of the kitchen turning off lights and turning on timers, is Alexa ready to take a more active role?

The new AI-supercharged Alexa is finally coming to an Echo display near you. Here’s what looks most promising—and problematic ...