The Seiko 5 Sports x Pepsi collaboration marks the brand’s first authorized partnership with the sugary drinks giant. Two ...

The all-black 42.5mm GMT (ref. SSK007) pairs a black dial with a bi-directional red-and-blue bezel, the modern Pepsi logo at ...

Seiko just made two official “Pepsi” watches. This isn’t the type of comedy you’d typically expect from Seiko, which is best ...

Seiko has done the unthinkable and teamed up with Pepsi, creating official versions of a Pepsi GMT and Pepsi diver.

After decades of nicknames, Seiko 5 has now made an official collaboration with Pepsi, unveiling two limited-edition watches.

Seiko has turned the fan-made “Pepsi” nickname into an official fizzy collaboration, teaming up with the soft drink giant .

The Mantel team is still coming down from The National high — last week’s convention was the best sports card and memorabilia ...

Seiko transferred a key feature from the affordable, divisive solar-quartz Speedtimer collection to its prestigious automatic ...

Seiko formalises beloved Rolex-fan nickname with watch world's first official Pepsi collaboration, the Seiko 5 Sports x Pepsi ...

Personally, I've used Benchmark's NATOs to spruce up pieces I've owned for years. A Pepsi-dial Seiko Samurai, my daily beater, gets new life whenever I swap between navy blue and black. Similarly, my ...

Not literally, of course. But the legendary watch owes its popularity—if not its underwater cred—to everyone's favorite spy.

PepsiCo says the new soft drink will have the "same classic crisp, refreshing taste of Pepsi—with the added functional ingredient of 3 grams of prebiotic fiber." ...