Starbucks CEO would rather close down stores than keep its open-door policy
Starbucks (SBUX) is making big changes in the name of safety. In lieu of its 2018-era goal to become the “third place” where people hang out, Starbucks has a new “Coffeehouse Code of Conduct.” This ...
restaurantdive7h
Brian Niccol wants to double Starbucks’ US footprint
A host of changes to stores and operations could help Starbucks escape its sales trouble, and executives are already planning the company’s next move.
brandequity.economictimes.indiatimes14h
Starbucks tries to woo back customers in the q-com era
Brian Niccol, since becoming CEO of Starbucks, has focused on reducing wait times (provide coffee within four minutes) and ...
Starbucks plans to downsize menu, roughly cutting 30% of beverage, food offerings
Starbucks will also add digital menus to all of its company-owned U.S. stores over the next 18 months to make ordering ...