Clearwater Wellness Co launched the SnowCap, the world's first thermoelectric ice bath requiring no ice or plumbing. Backed by $700,000 in pre-sales and a $1.84 million funding round, the company ...

If you’re going to suffer, make sure it’s worth the effort. We consulted fitness experts to help you maximize your ice bath.

An analysis of the January 2025 DataReportal study data found that 39% of Instagram users and 32% of TikTok users were ...

In this challenge, an icy bath endurance contest becomes a strength showdown.

We dive into the pros and cons of cold plunging to see whether this popular wellness trend really is worth the chill.

What would you do with Sh300,000? For Kenya Police FC the amount is roughly what they spend in a season to facilitate ice bath recovery for their players after competing in gruelling league matches.

An annual hiking challenge is back this October, encouraging people to get outside and enjoy the fall colors along the Ice Age National Scenic Trail in Wisconsin. The Ice Age Trail Alliance's Mammoth ...

An error has occurred. Please try again. With a The Portland Press Herald subscription, you can gift 5 articles each month. It looks like you do not have any active ...

This is read by an automated voice. Please report any issues or inconsistencies here. Cold-water recovery has moved from locker rooms into living rooms. Professional athletes still swear by ice tubs ...

A federal judge ruled on Friday ICE agents can continue making courthouse arrests in New York City, shutting down a challenge brought by the ACLU and immigrant rights groups. District Judge P. Kevin ...

Join Fanny on the exhilarating journey of the "Ice Bath Challenge" in the icy realms of Sweden! Watch as she carves a hole in a frozen lake and takes on this extreme test of endurance and mental ...