Olaplex faces challenges with rising competition, declining sales, and margins. Learn how strategic shifts and patent ...

We trust the folks who have tried just about every lotion, potion, and mascara on the market. View Entire Post › ...

Testers agree that this color-safe formula can keep curls vibrant for up to two days, proving its durability. Its coconut ...

Shop right on Amazon for all of your healthy hair essentials from bands we know and love! Get everything from serums to ...

According to Consumer Reports, synthetic hair products widely used especially among women of African descent, are linked to ...

With Hyaluronic Acid for deep hydration, Jojoba Esters to smooth and soften, and Hydrolyzed Quinoa and Baobab Seed Extract to ...

The serene scalp collection contains pea sprout extract, which is rich in phytonutrients and Capixyl, a biomimetic peptide, ...

I even use dry shampoo right after washing my hair, as I’m generally not a fan of that fresh, almost slippery feeling that ...

AstroLift is a volumizing spray that helps hair become fuller and healthier while also repairing it from within, the company ...

We test Schwarzkopf SalonLab Smart Analyzer infrared hair scan which measures damage and is used to prescribe treatment to ...

RSVP's resident beauty expert Alex Hatton is back with her beauty news and this month it is all about big, bouncy, bombshell ...

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may earn compensation through affiliate links within the story. All prices are ...