Colette Laxton and Mark Curry use the two-color scheme for the packaging on the products for their company, the Inkey List, ...

LinkedIn’s not just an awareness play anymore. Try these five ad types, tune your offer, and start pulling qualified leads ...

Practical tips on building your personal brand, the content that will actually build trust with your audience and how to turn online conversations into real-life outcomes.

Personal branding on social media has become essential for professional success in many industries. We asked experts to share ...

By partnering with the firm’s professional development or talent team, marketing and communications professionals can provide ...

By Margaret Casandra CATOIn today’s hyper-connected, experience-driven economy, a company’s brand is no longer its only ...

Improving your personal branding on LinkedIn can help you with many different elements ... new client or message from a podcast host looking for a new guest. These tips can help you stand out in a ...

In this era of endless content, executives have never had more opportunities to establish a personal brand. And it’s not just beneficial for those leaders — employees and customers alike have ...

How to start building your personal brand Defining your personal brand on LinkedIn requires a clear vision of who you ... and some reports recommend between 2 and 3 publications per week. Here are ...

What’s the ideal role that you are moving toward and how do you start acting with intention to build your brand in that domain? Here are some tips for building a strong personal brand ...