A new examination of content creator marketing practices reveals how OnlyFans performers use social media to showcase ...

Another key evolution in influencer marketing is the shift from performance-driven tactics, such as discount codes and direct ...

Digital storytelling isn't an exclusively Gen Z phenomenon or a predominantly metro trend, but an industry that welcomes ...

Publicis Groupe’s acquisition of Captiv8, an end-to-end influencer marketing platform, is seen by many in the creator economy as another major development for the industry. It represents the latest in ...

OnlyFans stars, including Sophie Rain and Aishah Sofey, are posting about their luxury life in the 'Bop House.' Young girls are watching.