Between January 23 and January 26, the Rolex 24 will kick off the start of the 2025 racing season down at Daytona International Speedway’s infield road course. The endurance event has a long and ...

IndyCar legend Scott Dixon will run another Rolex 24 at Daytona this week. So will 2022 Daytona 500 winner Austin Cindric and NASCAR Cup Series rookie Shane van Gisbergen. Felipe Nasr, Dane ...

The prestige of the Rolex 24 at Daytona is rooted in its 63-year history as a mecca of motorsports, and that reputation will be reaffirmed on the 12-turn, 3.56-mile road course in 2025.

Of course, some criticize these modern logos as being copy-and-paste, minimalist and unoriginal. Those yearn to return to the unique logos of the 1990s and early 2000s, where the NFL used elements ...

Drawing firm conclusions from the Roar Before the Rolex 24 at Daytona is always a dicey proposition. With IMSA officials keeping a watchful eye on manufacturer disparities, teams also are mindful ...

Hatton's win represents the eighth on the DP World Tour; his fifth Rolex Series title pulls him alongside Jon Rahm for most all-time. "It feels amazing," Hatton said. "... This is one of the ...

Rolex 24 at Daytona drivers are predicting one of the most action-packed sections of the Daytona International Speedway road course could race significantly differently this year. The Le Mans Chicane ...

Walmart steel cage match (although we would totally watch). Instead, Walmart gave its logo a makeover fit for modern times—at least that was the idea. But people, well, they have feelings.

Three-time W Series champion Jamie Chadwick will be the Grand Marshal for the 63rd annual Rolex 24 At Daytona, as confirmed by Rolex today. Chadwick, a Testimonee (brand ambassador) for the timepiece ...

Walmart announced on Monday that it had unveiled a new logo, part of "a comprehensive brand refresh." The U.S.-based retailer boasted in a news release that the new look — its first change ...

There will be cars on the track at Daytona International Speedway this week. No, it’s not the Rolex 24. Not yet. The iconic sports-car endurance event will take place Jan. 25-26. But this week ...

Here are some before and after pictures of the company's wordmark and logo. Need a break? Play the USA TODAY Daily Crossword Puzzle. Here's a look at how the new wordmark and logo will appear on ...