Before launching Murder Inc. in New York City in 1998, Gotti worked as an A&R at Def Jam, where he helped bring DMX, Jay-Z and Ja Rule to the label. Under the moniker DJ Irv, he produced the song “Can I Live” from Jay-Z’s 1996 debut, Reasonable Doubt.

Gotti, born Irving Domingo Lorenzo Jr. on June 26, 1970, was a key figure in the sound of ‘90s and 2000s hip-hop, when brash lyricism and outsized personalities blended seamlessly with pop hooks and R&B tenderness.

Irv Gotti, who founded Murder Inc. Records and produced albums for Ja Rule, Ashanti, and DMX, has died. He was 54. The Hollywood Reporter first reported the news on February 5. Def Jam Recordings also confirmed Gotti’s death,