Paramount Global and VideoAmp have extended their ratings measurement partnership as the media giant’s contract dispute with Nielsen drags on. Under the renewal agreement, VideoAmp will continue to ...

Publicis has hired Geoff Calabrese as its chief commercial officer. He most recently served as the CEO of North America Investment at Omnicom Media Group, a role he was appointed to last month.

FCB ended the year repeating its top positions in The One Club for Creativity’s Global Creative Rankings, with FCB New York again crowned Global Agency of the Year and FCB Global finishing as Agency ...

Wells Fargo has recently raised Interpublic Group of Companies Inc (IPG) stock to Equal Weight rating, as announced on December 10, 2024, according to Finviz. Earlier, on October ...

Communications agency Weber Shandwick has promoted Arif Rajab to the role of general manager of Singapore.

TBWA notched two tasty wins in December. First, its Melbourne and Auckland offices were appointed as the integrated creative agency for Kraft Heinz following a competitive pitch process. TBWA will ...

The stock's fall snapped a two-day winning streak.

Discovery and Comcast are expected to attempt to spin off their cable TV businesses, which could set the stage for other ...

Supported by world-class markets data from Dow Jones and FactSet, and partnering with Automated Insights, MarketWatch ...

Here’s an inexhaustive list of the most notable ad tech, agency and digital content deals of 2024, with a few fun wild cards ...

The megamerger would end the FTSE 100 stalwart's 24-year reign as the world’s largest advertising and public relations group ...

Social media influencers became mainstream brand ambassadors, agency consolidation picked up pace and the audio medium seemed ...