Pepsi twice ended up in court after promotions went disastrously wrong. Other big companies have fallen into the same trap – promising customers rewards so generous that to fulfil the promise ...

As artificial intelligence becomes ever more capable, is any job secure? “I’ve sort of convinced myself that the safest job in the world is probably gardener,” the FT’s chief economics commentator ...

Why did audience members fail to flee a deadly fire… despite being told to escape? Flames are spreading through a Cincinnati hotel. The staff know it, the fire department is coming, and the people ...

One death is a tragedy. A million deaths is just a statistic. If Stalin ever said such a thing, he wasn’t the first — but the ghoulish claim has stuck to him because he is one of very few ...

"Captain Kirk Forgot to put the Machine on Stun" Lying on the cold metal table, Voyne Ray Cox knew the drill. This was his ninth round of cancer treatment - which is why he was certain that what ...

Smoking kills. A few people had suspected as much before the second world war, but it was not until 1950 that the scientific evidence began to accumulate that smokers were at dramatically higher risk ...

Adi and Rudi Dassler made sports shoes together – until a feud erupted between them. They set up competing companies, Adidas and Puma, and their bitter rivalry divided the sporting world, their family ...

Early morning, April 1789. Captain Bligh is abruptly dragged from his cabin. Wrists bound, bayonet pressed to his chest, he and a few loyal sailors are forced into a tiny launch and set adrift on the ...

Panic has erupted in the cockpit of AirFrance Flight 447. The pilots are convinced they’ve lost control of the plane. It’s lurching violently. Then, it begins plummeting from the sky at breakneck s… ...