Welcome to a new kind of recruitment strategy, where virality trumps viability, and every product wants a LinkedIn profile ...

Sujala Martis, Consumer Marketing Director – India, Platinum Guild International, shares how differentiation, meaning and ...

Revenue from operations is at Rs 49 crore, down 17% from previous quarter and nearly 10% lower than the year-ago quarter ...

The much-anticipated sixth edition of the e4m Health & Wellness Marketing Conference is set to take place today, July 25, in ...

Jitendra K Dixit to head NDTV Marathi; also in charge of input wing of NDTV India (Hindi), NDTV 24 X 7 (English), NDTV ...

When Costco recently announced plans to set up a Global Capability Center (GCC) in India, it added its name to a growing list ...

From floating holograms and robotic arms to dual screen illusions and mobile-synced digital triggers, OOH players say the ...

Anshul Garg, Managing Partner and Head at Publicis Commerce India, notes that while B2C eCommerce dominated the last decade, ...

After a review process that stretched over 250 days—far beyond the FCC’s standard 180-day window—the Commission voted 2–1 to ...

Dating apps are now marketing heartbreak, using breakup-themed campaigns to tap into Gen Z’s focus on self-care and emotional ...

Nirmal K. Minda, Executive Chairman of Uno Minda, has been appointed as the Senior Vice President and is set to take over as ...

Women have played a huge role in shaping the communications industry, even if their stories haven't always been at front. The ...