Rory Sutherland - Alchemy: The Surprising Power of Ideas That Don't Make Sense
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Rory Sutherland - Alchemy: The Surprising Power of Ideas That Don t Make Sense | Sally Sloley
Rory Sutherland - Alchemy: The Surprising Power of Ideas That Do…
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Interview: Rory Sutherland, author of Alchemy, on why irrational ideas work | Ciarán Kelly
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Rory Sutherland, Vice Chairman of Ogilvy, solves problems clients didn’t even know they had. He's a master of consumer psychology and persuasion. Hear from the man renowned for uncovering unseen opportunities in consumer behavior, with a resume that includes: 🧠 Vice Chairman of one of the biggest advertising agencies in the world, Ogilvy 🧠 Founded Ogilvy Consulting’s Behavioral Science Practice 🧠 Past President of the IPA, Chair of the Judges for the Direct Jury at Cannes and has spoken at TE
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Rory Sutherland, Vice Chairman of Ogilvy, solves problems clients di…
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🎩 Why you need a bit of Rory Sutherland in your life.. (and your strategy) In a world addicted to logic, data, and “best practices,” Rory Sutherland is a glorious threat. He doesn’t just think outside the box, he questions why the box exists in the first place. An advertising legend and Vice Chairman of Ogilvy UK, Rory is one of the world’s most original minds in behavioural economics and brand thinking. His TED Talks have racked up over 7 million views, and his bestselling book Alchemy is now
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🎩 Why you need a bit of Rory Sutherland in your life.. (and your …
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