Levi Strauss reopens The Vault at San Francisco headquarters, showcasing Levi's denim legacy

Levi Strauss & Co. on Instagram: "Today, the @levis brand launched the final installment of the Levi’s® REIIMAGINE campaign with the debut of "The Denim Cowboy," featuring global icon, Beyoncé. Weaving together the three previous chapters, the film reveals the campaign as more than a reinterpretation of iconic Levi's® advertisements — it is the creation of a new narrative centered on empowerment and rewriting the rules. Shown throughout "The Denim Cowboy" are Levi’s® icons and hero pieces from t

The Prison Pants: A History of Levi's® Behind Bars - Levi Strauss & Co

'Levi Strauss: A History of American Style' Re-Opens - Levi Strauss & Co

Here’s Everything You Need to Know About Levi’s’ Two Horse, Red Tab, and Batwing Logos